New Food Subscription Service at Only $7 a Month is Latest Innovation from @WalmartLabs
SAN BRUNO, Calif.,
Walmart (NYSE: WMT) today announced the launch of Goodies Co., a monthly food subscription service for consumers to savor delectable foods and discover new items. For only $7 a month, including tax and shipping, subscribers receive a gift box at their doorstep filled with five to eight hand-picked taster samples ranging from healthy and organic to artisan and ethnic.
The new Goodies Co. box, created by @WalmartLabs, underscores Walmart’s commitment to e-commerce and its use of social innovations to create new offerings for consumers. Goodies Co. has been in a private beta test for the last few months with over 3,000 users across the United States. Each month, treats are arranged into a thematic selection such as “Flavors around the World,” and “Trick-or-Treat Sweets” for Halloween. November’s Thanksgiving theme is “Easy Entertaining” complete with gourmet foods such as wine biscuits, pumpkin soufflé mix, dark chocolate infused Quinoa bars, and white cheddar popcorn among others. The delectables arrive in a gift box with a colorful information card that describes each food in detail.
Walmart (NYSE: WMT) today announced the launch of Goodies Co., a monthly food subscription service for consumers to savor delectable foods and discover new items. For only $7 a month, including tax and shipping, subscribers receive a gift box at their doorstep filled with five to eight hand-picked taster samples ranging from healthy and organic to artisan and ethnic.
The new Goodies Co. box, created by @WalmartLabs, underscores Walmart’s commitment to e-commerce and its use of social innovations to create new offerings for consumers. Goodies Co. has been in a private beta test for the last few months with over 3,000 users across the United States. Each month, treats are arranged into a thematic selection such as “Flavors around the World,” and “Trick-or-Treat Sweets” for Halloween. November’s Thanksgiving theme is “Easy Entertaining” complete with gourmet foods such as wine biscuits, pumpkin soufflé mix, dark chocolate infused Quinoa bars, and white cheddar popcorn among others. The delectables arrive in a gift box with a colorful information card that describes each food in detail.
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