Thursday, November 14, 2013

Walmart Announces Plans for Black Friday 2013


Walmart unveiled its largest Black Friday plans to date, including seven times the number of one-hour guaranteed items compared to last year, “Manager Specials” and even more hot deals on the season’s top gifts. The retailer will hold Black Friday events at 6 p.m. and 8 p.m. on Thanksgiving and 8 a.m. on Friday, Nov. 29.

“Black Friday is our day – our Super Bowl – and we’re ready to prove once again that no one does it better than Walmart,” said Bill Simon, president and CEO, Walmart U.S. “We’re excited to give our customers an incredible Black Friday with shopping hours that will allow them to take advantage of great prices on Thanksgiving night and all weekend long.”

Compared to last year, Walmart will offer 65 percent more inventory on televisions and double the number of tablets—some of the most popular Black Friday items. The retailer not only has more products, but lower prices too. For example, this year a 32” LED TV will be available at Walmart for $98. Last Black Friday, a 32” LED TV sold for $148 at Walmart.

“Delivering for our customers wouldn’t be possible without our associates. They are a critical component of our success throughout the year, and especially during the holiday season,” added Simon. “We appreciate each associate and the time they are dedicating to serve the families who shop our stores. As we have in the past, we’ll be recognizing their hard work with additional pay and free meals during their shifts. This year, as a special thanks, associates who work on Thanksgiving Day will receive a 25 percent discount on an entire purchase this holiday season.”

Details on Walmart’s Black Friday events include:

One-Hour Guarantee – It’s Back and Better!
In 2012, Walmart introduced the industry’s first One-Hour Guarantee, a Black Friday event that guaranteed customers select items during a one-hour period. Due to an overwhelmingly positive response from customers, the retailer is bringing it back and expanding from the three items offered last year to 21 One-Hour Guarantee items this year.

Customers who are in the designated lines at Walmart between 6 and 7 p.m. or 8 and 9 p.m. local time on Thursday, Nov. 28 can purchase top gifts at special low prices with confidence that they’ll receive the item either that night or before Christmas.

No comments: